Shopping for furniture can be really very exhaustive. Luckily, we have a brand like Tectona Tectona Grandis Furniture which manufactures 100% teak wood furniture and also offers bespoke furniture designs for the customers (on made to order basis).
Going against the norms of standard client brief, founder of the company Mr. Dhruvakant Amin briefed us in just one single sentence i,e my website should look as classy and elegant as my furniture. We got the gist of it.
We wanted to avoid unnecessary noise and let the design speak for itself, keep the user in control, and create a narrative language with assets. So navigation and layouts needed to be simple and intuitive for users across platforms-this was a tactical concern.
With a brand like Tectona Grandis Furniture, keeping a portfolio-rich design is the key to attract the right clientele. Showcasing right mix of products is very important, as it helps your website visitor engaged on your website and also eases customer decision making process.
Considering the rapid transformation of online business nowadays, it was very important for the client to be able to collect orders on the website as it easily centralized his incoming business. Today, he is able to direct even his existing clients to his website and let them place an order through the Contact form. We did the following actions to make it happen:
Connected the Contact form with Client’s email address
As a result of the suggested advertising campaign that produced measurable gains for the client, Dezine Brainz now retains TGF to develop, implement and continuously improve a range of innovative and cost-effective lead generation, product management and branding strategies.